Sales, Marketing & SupportDone with Cursor
Draft personalized outbound, recaps and forecasts for sales
Cursor's internal ChatGTM drafts signal-based outbound messages with personalized landing pages, call recap emails and follow-ups, and assembles the deal forecast.
- What They Did
- ChatGTM sits on top of Salesforce, Gong, the data warehouse, LinkedIn and other sources, and pulls context live rather than from a stored repo. Each morning it drafts about 25 signal-based outbound messages, each with a landing page matched to the contact's stack and role. It also drafts call recaps and follow-ups, and before Thursday forecasts it scans every deal to assemble the forecast. Reps review and send through Gmail or Outreach.
- How It Went
- A pilot group of 8 SDRs booked triple the qualified meetings, with the top two at 4x. Sales leaders also report AE ramp time down by more than 50%. These are the author's reported figures, from about 1.5 months of use.
- Worth Knowing
- The core build took about two months with three people, on top of earlier failed attempts. George Hou says most GTM teams shouldn't build this, and he warns that long-running agent research gets slow and costly.
Try it yourself with Cursor
Using my notes on [prospect or account list] and these recent signals [news, hiring, product usage], draft a short personalized outbound email for each contact and a simple landing page outline tailored to each. Also write a call recap email for [call notes path] with follow-up steps. Give me all drafts in one file and do not send anything.
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